How It All Works...

Send us any of your ads, direct mail letters, direct mail packs, overprinted envelopes, inserts, emails, brochures, website copy, radio scripts, sms messages - and we will give you a full evaluation on all aspects of what we see.

Andy will tell you what is good about it and what is bad. We will tell you what you have to do to improve it. All contained in a detailed report.

If your ad has a weak headline, he'll tell you. If the concept is poor and badly delivered, he'll tell you why...

If your direct mail pack is limp and unattractive, he'll tell you exactly
where it needs improvement.

If your copy is poor, doesn't connect and ignores basic copy rules, he'll tell you how to put it right.

Please be aware, that Andy will pull no punches. He will be brutally honest. But, let's face it.
This is exactly what you will be using the service for.

Our passion for copy and creative in direct marketing is unrivalled.
We've been in this crazy business for over 28 years.

We've worked in all sectors and in 4 continents for some of the
best-known companies and organisations on the planet and, we still do...
We live, breathe and sleep creative copy...And, of course, the man

who will critique your work - Andy Owen - is now recognised as one
of the world's most talented copywriters and creative brains in the
DM business. He has worked with the world's top companies
and is continually invited to present Masterclasses on creative
and copy all over the world.

His passion and enthusiasm for all aspects of direct marketing is
legendary...

• Read what industry leaders and show organisers say
  about Andy... .
• Read what show delegates feel about Andy...

Andy handles every critique personally
and will write the detailed report So,
your work will be in the safest of hands...

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